Getting editorial in the local press is a great way of advertising courses and raising your profile.  In the pre-digital era you could rely on a good journalist to turn your facts into a newsworthy story.  In today's fast-paced world of 'Churnalism', the better-written your piece is to start with, the more chance it stands of being published.

Click on the symbols on the image below to discover how to write a killer press release which will get noticed.